968

NueveSeisOcho is a digital marketing agency from Murcia, Spain. Following its renaming from Impacto, I was asked to design a new symbol that could introduce the new name while keeping a subtle connection to the agency’s previous identity.

The name comes from Murcia’s telephone prefix, 968, turning a local reference into something distinctive and recognisable. The symbol builds on this idea while using curved, expanding shapes that evoke the waves created by an impact — a visual nod to the former name and a way of creating continuity between both stages of the brand.

The result is a bold and contemporary mark that brings together origin and evolution: rooted in Murcia, but designed for a digital agency moving forward.

Year: 2025
Client: NueveSeisOcho
Sector: Marketing & Communication

Branding – Graphic design – Identity – Logo design – Symbol design